Ep 031: Why I Almost Didn’t Create This Podcast

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A big reason it can be so daunting to put your own product or project out into the world is the fear that the market is just too saturated with similar ideas for your own to stand out. In fact, Dorothy ran into this same predicament when preparing to launch Do Well & Do Good. Thankfully, she also has firsthand experience that there will always be a way to make yourself stick out from the rest of the pack.

In this minisode, Dorothy debunks the limiting believe that a market is too overcrowded for you to contribute your own voice, expounds on her own apprehension in putting this podcast out into the world, and relates her validating encounter with another podcaster.

 

Show Notes:

  • Why it’s important to find a niche rather than general market for your work.
  • An anecdote from future Do Well & Do Good guest James Swanwick about how you can differentiate yourself from the competition.
  • How the Chris Harder show (check out Episode 24) almost deterred Dorothy from creating this show.
  • Dorothy’s meeting with Chris and Lori Harder (Episode 28) and when she realized she was on the right path.

 

Dorothy invites you to DM her on Instagram @dorothyillson if you would like to share your own experiences with time management and healthy work habits!

About the author, Dorothy

Dorothy Illson is the founder of Needle's Eye Media, a full-service Facebook advertising agency. She's also the host of Do Well & Do Good, a podcast dedicated to telling the stories of people who have created financial success and leveraged it to increase their positive impact on the world.

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